LinkedIn IPO on Thursday
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We have been hearing it for some time. LinkedIn the social media site aimed at professionals is is set to go public on May 19.
With its IPO, ...
The utlity of Facebook “Likes”
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Once upon a time it was all about website hits, unique visits, page views and what not. These days life is a bit different. If you don’t ...
The utility of social media
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Social media is the cool thing….and social media experts rank just below the Prime Minister of the country in terms of importance…fortunately ...
Renault uses RFID to log in to Facebook
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So how far would you go for people to like your brand on Facebook? Would you hire an agency? Would you hire some ghost “likers” ...
Marketing innovation
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I am waiting to experiment because I want to have the results of those who already have. Those business analytics will make me smarter.
I ...
Talent hunting on twitter- Charlie’s tweet
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Yes you have just hired an in house intern or an agency to create a twitter channel to push all your recruitment offers on twitter and are waiting ...
Shelf life for social updates
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Buddy media recently came up with an interesting study, based on analytics of the 200 odd brands that use it.
According to the study, the shelf ...
It’s the product stupid
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If your product sounds better than it actually is then you have got a nice ad. If your product is better than it sounds then you will get ...
Th originality of content
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Google recently declared war on content farms ( yes those who produce low quality content by copying from others or just by building sheer volume ...
Social@MakeMyTrip
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MakeMyTrip has a good social presence. Just like many other brands jumping on to the social bandwagon they also have converted their website ...
